Lotte Hotels & Resorts wins top prize at 2026 Lotte Awards for APEC success

Lotte held its 2026 Lotte Awards ceremony at Lotte Hotel World on Monday and announced the results Tuesday. Lotte Hotels & Resorts took the grand prize for its successful management of major official events at the 2025 APEC summit.

Lotte Hotels & Resorts handled protocol and catering for key events at the APEC leaders' summit held in Gyeongju last year, including the state dinner. The company deployed more than 400 culinary and service staff to the site and conducted protocol service training for local hotel employees in Gyeongju, earning recognition for strengthening its brand competitiveness.

Chairman Shin Dong-bin (center) said, "Through today's award-winning cases, we were clearly able to confirm our DNA of challenge," and urged affiliates to "trust in our strengths and raise the group's competitiveness through bold challenges." In the sales and marketing category, top honors went to Lotte GRS for launching a collaboration product with "Culinary Class Wars" contestant Napoli Matfia, Lotte Wellfood for driving growth of the Kancho brand, and Lotte Advanced Materials for maintaining its No. 1 market share through the adoption of eco-friendly plastic TV housings. Lotte Basic Materials took the R&D award for developing a polypropylene product for battery separators.

The brand and customer experience design category — newly introduced this year — recognized Lotte Engineering & Construction for building the high-end residential brand "Le El" and Lotte GRS for laying the groundwork for global expansion through a spatial renewal initiative.

Lotte Fine Chemical claimed the challenge category, created to encourage a culture of bold initiatives, for developing an eco-friendly superabsorbent polymer.