Vision A&T launches Ectoin-based 'NEPINAE Ecto-Layer Sunscreen'

Vision A&T announced Wednesday the launch of the "NEPINAE Ecto-Layer Sunscreen," a triple-function cosmetic offering UV protection, skin brightening and anti-wrinkle benefits.

The product is the debut release from NEPINAE, the company's new skincare brand, and features Ectoin — a premium ingredient developed by German biotech firm Bitop — as its core active component.

Ectoin is a naturally occurring protective substance that microorganisms produce to survive extreme environments. It is widely recognized for helping strengthen the skin barrier and boost the skin's natural resilience.

NEPINAE said it selected high-quality ingredients aligned with the brand's goal of "skin that keeps getting better." The formulation uses Jeju bamboo water as its base and applies a next-generation UV filter to achieve an SPF50+ PA++++ rating. It also adopts a reef-safe formula that excludes oxybenzone, octinoxate and octocrylene — chemicals harmful to coral reefs and marine ecosystems — and incorporates the patented cooling technology COOLIF™.

The sunscreen comes in two sizes: a 50 ml full-size bottle at 26,000 won (about $17) and a travel-friendly 20 ml mini at 11,000 won. The product has passed a dermatological low-irritation test and holds vegan certification. Through June 30, the full-size bottle will be offered at a 30 percent discount, and customers who purchase it will receive the 20 ml mini free of charge.

The company plans to follow the sunscreen with a sequential rollout of the Ecto-Layer series, including a cream, toner and cleanser, with Ectoin and a fragrance-free formulation applied consistently across all products. As each new product launches, Vision A&T intends to secure global certifications — including registration under Europe's Cosmetic Products Notification Portal (CPNP) and the United States' Modernization of Cosmetics Regulation Act (MoCRA) — to lay the groundwork for entering international markets.

"Centered on the differentiated ingredient Ectoin, we will generously incorporate quality ingredients that align with our brand philosophy and offer consumers both in Korea and around the world a new value proposition — skincare you don't have to second-guess," a Vision A&T official said.

Vision A&T specializes in design and cosmetics retail.