Kyochon Chicken to expand presence at Daegu Chimaek Festival with craft beers, makgeolli

Kyochon Food & Beverage said it will participate in the 2026 Daegu Chimaek Festival, running July 1–5. During the event, the company will operate a main booth selling Kyochon Chicken and craft beer alongside sub-booths offering craft beer, traditional liquor and side dishes.

The main booth's signature items are four varieties of half-wing — soy sauce, red, honey garlic and mala red — cut in half for easy one-bite eating. Four craft beers will also be on offer: Moon Dance Golden Ale and three 500-milliliter canned options — Windy Hill Lager, Sobin Blanc IPA and Moscato Sweet Ale.

This year marks the debut of "Eunhasu Makgeolli" (6, 8 and 12 percent alcohol by volume) from Kyochon's traditional liquor brand Fermentation Workshop 1991. The makgeolli draws on a century-old brewing tradition, blending rice from Yeongyang in North Gyeongsang Province with domestically grown nuruk to produce a subtly sweet flavor. Side dishes include two varieties of chirungi — red and honey — as well as crispy fried gizzards.

A "Kyochon VIP Lounge" will also be available, offering customers selected through an invitation event complimentary access to four chicken dishes and one side dish.

A Kyochon Food & Beverage official said the company had brought together its signature chicken, craft beer and makgeolli in one place "so that visitors can experience Kyochon in all its variety at a festival worthy of Daegu, the hallowed home of chimaek."