Broadcaster Kim Eo-jun opens hansik restaurant in Paris with 'Joseon steak' as signature dish

Broadcaster Kim Eo-jun has opened a hansik restaurant in Paris.

Kim opened the restaurant, named Vendredi Gourmand, in Paris on Monday, according to The Asia Business Daily and Chosun Ilbo.

After about a month of soft operations, Kim personally greeted reserved guests on the official opening day and walked them through the menu inside the restaurant.

The chef is Kim Jeong-su, a reporter for the YouTube channel News Factory.

The menu features a yuzu soy sauce scallop steak at 19 euros ($22), Jeolla-style gochujang beef tartare at 18 euros, a poached egg vegetable dish at 22 euros, a Joseon steak at 34 euros, and a dessert called Garden of Luxembourg at 12.5 euros.

Kim has long shown a keen interest in food culture through his YouTube channel, where he has co-hosted a segment called "Geumyo Misikoe" — a Friday fine-dining series — alongside food critic Hwang Gyo-ik and others.

In October last year, he revealed plans to open a Korean restaurant during a live broadcast on his YouTube channel.