Domino's Pizza, Musinsa team up to launch 'Mujinjang Shrimp Steak Pizza'

Domino's Pizza will launch the "Mujinjang Shrimp Steak Pizza," featuring an oversized format and generous toppings, on Thursday.

The pizza was developed in collaboration with Musinsa, a leading Korean fashion and beauty store. The new menu reinterprets "mujinjang" — a signature Musinsa keyword meaning "limitless" — in Domino's own style, built around the concept of "limitlessly big toppings, a limitlessly packed pizza." It features oversized giant shrimp delivering a springy texture and a rich oceanic flavor.

The Mujinjang Shrimp Steak Pizza is priced at 36,900 won ($24) for a large and 30,000 won for a medium, and will be available at Domino's stores nationwide starting Thursday. On the launch day, Musinsa's online store will roll out a range of collaborative marketing activities, including clothing items featuring the Domino's Pizza logo.