Partnership with Pulmuone Foods & Culture expands dining options for troops
![Soldiers of the 35th Division dine at a No Brand Burger outlet inside the recruit training battalion cafeteria. [Shinsegae Food]](https://wimg.heraldcorp.com/news/cms/2026/09/16/news-p.v1.20260916.0c3b5d1e210e4c83aab16e487341e661_P1.jpg)
No Brand Burger has entered a military base for the first time, Shinsegae Food announced Wednesday.
The burger chain recently opened a store at the recruit training battalion cafeteria of the 35th Division in Imsil-gun, North Jeolla Province, in partnership with Pulmuone Foods & Culture. Under the arrangement, No Brand Burger operates within a military food-service facility run by Pulmuone Foods & Culture.
Soldiers who sign up in advance can order from the menu during dinner hours. The outlet serves up to 250 meals a day.
"We partnered with Pulmuone Foods & Culture to launch No Brand Burger at a military base in order to give troops the chance to enjoy a wider variety of dining options and to improve overall satisfaction with their meals," a Shinsegae Food official said.
spa@heraldcorp.com
