Event set for Saturday at Seoul Land in Gwacheon
Artists including Jannabi to perform alongside theme park rides
'Team Korea Fan Park' booth to support athletes at Aichi-Nagoya Asian Games
Woori Financial Group announced Wednesday it will hold its "2026 Woori Momocon" — a charity concert whose name roughly translates as "the more we gather, the greater the good" — as part of its corporate social responsibility efforts.
The event is scheduled for Saturday at Seoul Land in Gwacheon, Gyeonggi Province, combining live performances with access to the theme park's rides and attractions.
Attendees can enjoy performances by QWER, Kim Jae-hwan, Yoon Machi, Cheeze, Melomance, Jinusean, Jannabi and YB in the open-air setting of the theme park on a crisp autumn day, while also making use of Seoul Land's rides and facilities.
Saturday also marks the opening day of the 2026 Aichi-Nagoya Asian Games. Woori Financial, an official sponsor of the Korean Sport & Olympic Committee, said it will set up a "Team Korea Fan Park" cheering zone at the venue to rally support for South Korea's athletes alongside concertgoers.
Visitors can take part in activities including a shooting experience, writing messages of encouragement and getting Team Korea tattoo stickers, with the collective show of support to be passed on to the South Korean delegation.
Eight non-governmental organizations, including World Vision, will also be present throughout the venue, running stages and programs aimed at spreading positive influence.
In addition, a pop-up store for Goodwill Store — Woori Financial's flagship social contribution project supporting the independence of people with developmental disabilities, operated in partnership with the Miral Welfare Foundation — will be open at the event.
Park Jun-tae, head of brand strategy at Woori Financial Group, said this year's Momocon was designed so that visitors could experience both fun and giving at the same time in the new setting of a theme park. "As the event grows with each edition, thanks to the interest and support of our audience, we will gather that growing positive energy and deliver it to those who need it most," he said.
As part of its social contribution efforts, Woori Bank last month designated Yeonhwa Siktak, a restaurant in Mapo-gu, Seoul, as a partner establishment and has been supporting it with marketing assistance and other services.
hyuk@heraldcorp.com
