Renault Korea launches 'Renault Sale Festa' with up to W4m in benefits

Renault Korea announced Wednesday that it is running a "Renault Sale Festa" through Nov. 30, offering special purchase benefits by model to reduce the financial burden on customers.

During the promotion, customers who purchase the Grand Koleos — Renault Korea's midsize SUV — can receive benefits worth up to 4 million won ($2,990). The newly released 2027 model strengthens practical convenience features centered on the Iconic trim, which has proven popular with customers, and also introduces a limited-edition all-white variant called the Grand Koleos Etoile to broaden buyer options.

Customers buying the Filante, the brand's flagship crossover, can receive benefits of up to 3 million won. The Filante combines the strengths of a sedan and an SUV in a distinctive design, with an interior built around a premium tech-lounge concept.

The Filante Techno trim, which began deliveries in September, pairs accessible pricing with a full suite of standard features, including an advanced driver-assistance system, around-view monitor and active noise cancellation.

Buyers of the 1.6 GTe variant of the Arcana, Renault Korea's coupe-style SUV, can choose between a 1 million won discount or 36-month interest-free installment financing. The Arcana has been updated for the 2027 model year, streamlining its lineup to a single Iconic trim to sharpen its product appeal.

Alongside the sale event, Renault Korea is running a ticket giveaway for "JAMSIL THE LAST INNING by Renault" for customers nationwide. Customers who complete a test drive at any Renault Korea showroom by Oct. 31 will be automatically entered into a draw — no separate application required — with winners receiving two Blue Seat tickets.

Scheduled for Nov. 14, "JAMSIL THE LAST INNING by Renault" is a special event at Jamsil Baseball Stadium bringing together legendary Korean professional baseball players to mark the stadium's final chapter with fans. About 60 former players are set to participate in a program that includes a game, fan autograph sessions, on-field experiences and a closing ceremony.

Meanwhile, Renault Korea has been expanding its customer touchpoints through a range of marketing activities, including the recent opening of a new flagship showroom, Renault Dongnae, in Dongnae-gu, Busan, and a formal announcement of plans to launch a "Busan New Tech Center" in 2027.