Canon Korea, led by President Park Jeong-woo, is joining the KLPGA 2026 Lotte Open golf tournament as an official sponsor, operating product experience booths and on-site events for spectators.
Hosted by Lotte and organized by the KLPGA, the tournament runs July 2–5 at Bears Best Cheongna Golf Club in Incheon. Canon Korea joins several other Lotte affiliates as a sponsor, offering a range of events and amenities for attendees.
During the tournament, Canon Korea will open a booth at the gallery plaza featuring hands-on programs centered on its golf laser rangefinder, the PowerShot Golf. The booth combines product demonstrations and rentals, photo-taking and printing services, and interactive games with prize draws, giving spectators direct access to Canon's optical technology and imaging experience.
Visitors can use the PowerShot Golf to measure designated targets on the actual course and receive a prize-draw coupon upon completing the experience. The company will also offer product rentals so spectators can use the device while watching play.
An interactive game event called "Catch the PowerShot Golf" and an online roulette prize draw will also be held. Prizes include the PowerShot Golf itself, a signed cap from KLPGA professional Kim Hyo-joo — the official model for the PowerShot Golf — golf balls, handheld fans and other items.
"We hope spectators at the KLPGA 2026 Lotte Open will try the PowerShot Golf firsthand and enjoy an even more vivid experience watching golf," Park said. "Canon Korea will continue to create opportunities for customers to directly experience Canon's optical technology and imaging solutions."
yjc@heraldcorp.com
