Seodaemun-gu on Monday unveiled the official visual design for its 9th elected-term administrative slogan: "Seodaemun's Golden Era, Built Together — Seodaemun on the Move Again, Opening the Future as One."
Produced in-house by the district, the design conveys in an approachable way the administration's commitment to leading Seodaemun-gu's new leap forward with all residents as equal stakeholders.
Beyond the text itself, the design gives visual form to six core policy values for the 9th elected term, each represented by a distinct color: nature and the climate environment (green), consideration and inclusion (pink), education and growth (yellow), participation and cooperation (orange), communication and empathy (sky blue), and progress and the future (blue).
The district plans to use the slogan across a wide range of official documents and promotional materials. It has also established a color usage guideline to ensure the slogan's palette can be applied consistently to public facilities.
Through these efforts, Seodaemun-gu aims to raise broad awareness of its new administrative vision and strengthen the district's urban brand identity.
seouldream01@heraldcorp.com
