Gyeongju Expo Grand Park wins top tourism prize at 2026 Korea SNS Awards

The social media channels of Gyeongju Expo Grand Park, operated by North Gyeongsang Cultural Tourism Corporation, won the top prize in the tourism category at the 2026 Korea SNS Awards on Monday. The Korea Social Content Promotion Association organized the annual ceremony.

The park's social media accounts have delivered information about its flagship attractions — including Gyeongju Tower, Solgeo Art Museum and the Palace of Cheonma — as well as seasonal festival and event updates, through short-form video content tailored to social media users.

Judges praised the channels for moving away from text-heavy information dumps and instead using trend-driven video with sharp editing to showcase the park's appeal.

The channels have also strengthened engagement by providing visitors with practical information on the park's exhibitions, performances and hands-on programs, while running a variety of events designed to sustain ongoing interaction with users.

The award recognized the park's success in raising its social media profile and expanding its reach to potential tourists through user-focused content and consistent communication.

"Gyeongju Expo Grand Park has been loved by many customers since its launch in 1998, and as it is reborn as 'Gyeongju APEC Memorial Park' on Saturday, we will make active use of our social media channels to spread the word about APEC's historic achievements and legacy, and continue communicating with customers in a sincere way that meets their expectations," said Kim Nam-il, president of the corporation.