ECONOMY

South Chungcheong governor visits local mill to support small businesses

by
Lee Kwon-hyung
Published : Nov. 13, 2026 - 09:18:58
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Park Soo-hyun makes first-customer purchase at Yesan's Bombom Mill as part of 'Park Soo-hyun Cheers You On' initiative

South Chungcheong Province Governor Park Soo-hyun.
South Chungcheong Province Governor Park Soo-hyun.

South Chungcheong Province Governor Park Soo-hyun visited Bombom Mill on Sinheung-gil in Yesan-gun on Friday, making a first-customer purchase to bring the shop good luck.

The visit was part of a small-business support initiative launched under the province's ninth elected administration to promote open governance and revive the local economy — dubbed the "Small Business Vitality Project," with the subtitle "Park Soo-hyun Cheers You On."

At the mill, Park bought several products before touring the facility with owner Jang Si-chun, listening firsthand to accounts of local agricultural processing and retail conditions as well as the state of business in the neighborhood.

Bombom Mill, which opened in 2018, develops and sells products made using traditional steaming methods, including steamed oat flour, mugwort grain powder, steam-roasted oil, raw perilla oil, walnut oil and grain beauty packs.

"I hope this first-customer purchase inspires residents across the province to spend consciously and translates into real sales growth for small business owners," Park said. "We will actively explore and pursue support measures so that grassroots small businesses like Bombom Mill — quietly holding down their corners of the neighborhood — can keep their operations going on stable footing."

Park added that the province would continue visiting small businesses in neighborhoods across the region to share in their difficulties and incorporate on-the-ground feedback directly into policy.


kwonhl@heraldcorp.com
This content was produced with the assistance of AI translation services.

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