INDUSTRY

K Car offers discharged soldiers 7-day KGM test drive, 10 winners drawn daily

by
Jane Kwon
Published : Nov. 2, 2026 - 08:57:25
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Open to veterans discharged since 2025

Pay 10% of vehicle price upfront; full refund on return

[Provided by K Car]
[Provided by K Car]

K Car, the directly operated used-car platform run by KG Mobility Platform, announced Monday it will hold an event giving military veterans discharged since 2025 the chance to test drive a KGM vehicle for seven days.

The company said it organized the event to express gratitude to veterans who dedicated themselves to defending the country and to support them as they begin civilian life. The event was designed to let veterans explore places they had long wanted to visit and spend time with loved ones while experiencing the freedom of driving a KGM vehicle.

The trial period runs seven days, including the day of vehicle pickup, allowing participants to use the car in everyday situations — from commuting to weekend outings — rather than a brief test drive. Ten winners are selected by lottery each day. The event runs from Monday through Dec. 31.

Veterans who wish to participate can click the "Apply" button on the event page and fill out the entry form. Lottery results will be sent by text message by 11 a.m. the following day.

Winners must visit a K Car directly operated store by the day after receiving notification. After presenting a discharge certificate to a staff member and paying 10 percent of the vehicle price, the winner takes delivery of a KGM vehicle of their choice and the seven-day trial begins.

At the end of the trial, participants may return the vehicle or purchase it. Those who return it receive a full refund of the amount paid, while those who buy the vehicle receive a six-month free warranty.

"We prepared this event hoping that veterans who gave precious time for their country can enjoy time for themselves in their new everyday lives," said Jung In-kook, CEO of KG Mobility Platform. "We hope you use a KGM vehicle to head somewhere you've always wanted to go, enjoy an outing with family or friends, and make your post-discharge life all the richer."

KG Mobility Platform listed on the Kospi in October 2021 and is South Korea's largest directly operated used-car platform company, with 26 years in the industry. It operates a direct sales system in which vehicles are purchased, inspected and managed in-house before being sold, and as of November 2026 maintains a nationwide network of 48 directly operated outlets. Building on that foundation, the company has led the digitization of the used-car market, including through its e-commerce service "Nae Cha Sagi Home Service."


eyre@heraldcorp.com
This content was produced with the assistance of AI translation services.

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