Lotteria, the burger franchise of Lotte GRS, held a launch event Wednesday morning for its new Ria Bulgogi Red at its Sookmyung Women's University Station branch in Yongsan-gu, Seoul, with models on hand to showcase the product. The new Ria Bulgogi Red adds a spicy kick to the chain's existing Ria Bulgogi burger.
jun@heraldcorp.com
