E-mart rolls out unlimited-fill bags for chestnuts, gold kiwis in fall food sale

E-mart and E-mart Everyday are running food discount events through Wednesday.

E-mart has prepared an "unlimited fill" promotion allowing shoppers to pack as many items as they want into designated bags with no quantity limit. Previous editions — including snack and instant rice fill events — went viral on SNS as online challenges.

The "fall fresh chestnut unlimited fill" runs through Sunday. One bag is priced at 7,900 won. The retailer hand-picked extra-large chestnuts from well-known growing regions across the country, including Buyeo in South Chungcheong Province and Sunchang in North Jeolla Province, and prepared 120 tons — more than double the volume from a year earlier.

The "Zespri gold kiwi unlimited fill," featuring New Zealand-grown fruit, is offered at 12,980 won ($10) per bag. E-mart secured 200 tons of gold kiwis — two to three times its usual sales volume — to ensure ample supply.

The seafood lineup spans amberjack sashimi, making its debut this season, along with blue crab, Spanish mackerel and hairtail. A 360-gram amberjack sashimi portion sells for 41,160 won, a 30 percent discount for customers who accumulate Shinsegae Points.

Meat discounts are also on offer. Grilled pork products from popular restaurants Namyeongdon and Godosik, as well as items including juicy skewers, Bakpo samgyeop galbi and mango-cut jowl meat, are 30 percent off when paid with a designated card.

Snacks round out the lineup. Ghirardelli chocolates in four varieties are priced at 9,980 won each for Shinsegae Points members. Popular items including Lotte Crunky Choco Churros Bar, Lutti Bubblizz Jelly in three varieties and Cailler 5 Blanche in three varieties are also available at special prices.

During the same period, E-mart Everyday is holding its "Jangteor Day" market event. A 3-kilogram pack of Jeju tangerines is priced at 8,900 won for Shinsegae Points members, while a 2-kilogram pack of Yeongcheon Shine Muscat grapes is on sale at 9,980 won through Sunday.

Popular ready-to-eat foods are offered on a buy-one-get-one basis, including Goraesa skewered fish cake, Pulmuone knife-cut noodle soup, Jongga Mat kimchi and Shinsegae Food's Namhae garlic neobi-ani. Ottogi pizzas, dim sum and fish-shaped pastries are also available on the same deal.

The alcohol selection covers beer, wine and whisky. Domestic canned beer is sold at five cans for 9,900 won, and non-alcoholic beer is 50 percent off when two or more cans are purchased. Two varieties of French wine under the "Something French" label are each priced at 12,900 won.

"We have prepared seasonal fresh produce — fruits, vegetables and a wide range of everyday foods — at special prices, so we hope customers can set a rich autumn table," an E-mart official said.