iM Securities launches item-collecting game to mark fractional share trading service

iM Securities announced Monday it will hold a "stock item-collecting game" event through Nov. 30 to celebrate the launch of its domestic fractional share trading service.

The event takes place on iM Securities' event page, where participants guide "Dandy" — the iM Financial Group mascot — left and right to collect falling items within 40 seconds. Anyone can take part, regardless of whether they hold an iM Securities account.

High-value items include share-related categories such as ISA and ETF, as well as luck symbols like a four-leaf clover. Players succeed when their cumulative item score reaches 5,000 points. Catching the iM Securities logo earns the highest point value.

Participants who share the game with friends via KakaoTalk can play up to two additional rounds.

iM Securities will give all customers who reach the target score during the event period a 5,000-won investment support coupon. The coupon can be registered through the iM Securities MTS, and investment support funds will be paid out to the first 10,000 customers to register.

The investment support funds can be used immediately for domestic fractional share trading. Customers without an iM Securities account can open one during the event period and register the coupon to use the funds.

iM Securities launched its domestic fractional share trading service on Oct. 6, allowing investors to buy less than one full share of domestic stocks. The service covers constituent stocks of the KOSPI 200 and Kosdaq 150 indices, with a minimum transaction of 1,000 won in 1,000-won increments.

Investment orders can be placed around the clock, with iM Securities aggregating and executing them in four batches per day. If a fractional share position reaches one full share or more, it converts automatically to a regular share with no separate application required. The company also offers fractional share trading and a share-accumulation service for US stocks.

"We designed this event to reflect the recent trend of consuming finance as a form of play," an iM Securities official said. "We will continue to introduce a variety of content."